Helping Policymakers and the Media Understand Your Organization

This track will give organizations the tools they need for understanding policymakers and media the need for clear and concise information from issue experts, like CPAs. Attendees will learn best practices and what will help their team better communicate with those in states who make laws and regulation as well as cover policy issues pertinent to the profession. Dynamic speakers will give real life examples of how they have worked with organizations to better their communication skills with policymakers and media contacts.