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Wednesday
03:15pm - 03:40pm EDT - July 28, 2021 | Room: Pinyon 7/8
Track: ENGAGE Main Conference
Tags: NAA PST
Total Minutes: 25

The audit tools many firms rely on today are inefficient and often lead to common missteps found in peer review. Add to that, the accounting profession faces growing pressure to change how audits are performed to meet quality expectations under increasingly compressed timelines.

The real opportunity to auditing differently is the intersection of audit content with available data and emerging technology. This data-driven cloud audit will enhance quality, drive efficiencies, and allow firms to service clients in a way that wasn't possible before. During this 25-minute education lab, we will discuss:

- Why it matters that the regulatory bodies now expect 'a different way to work'.
- How to manage change as you adopt a new auditing model.
- Ways an integrated audit approach helps you get to your ‘new model’ faster.

Attendees will leave this session with steps for creating their firm's digital transformation plan.



Objectives:
  • Identify the technology that aligns with the new auditing model.
  • Create a plan to successfully transform your audit practice.
03:50pm - 04:40pm EDT - July 28, 2021

Wednesday
03:50pm - 04:40pm EDT - July 28, 2021 | Room: Pinyon 1
Track: ENGAGE Main Conference
Total Minutes: 50
While most industries have benefited substantially from technology, the accounting industry has suffered. Rather than technology simplifying our workflow, each new innovation we implement creates additional layers of complexity by adding more options. The answer doesn’t lie in abandoning technology, nor should we simply repeat whatever we did last year.

The answer lies in embracing the right technology and focusing our workflow on the right thing like accountants did before technology turned our industry upside down. Join us to learn about the history of our broken workflow and what can finally be done to fix it.

Wednesday

Learn how dynamic father and son team Bob and Davin Carey used succession planning to add wealth management services to their multi-generational CPA tax practice that skyrocketed their business.



Objectives:
  • Business Succession Planning – Develop a strategy to grow your practice and plan for the future.
  • Wealth Management with a Tax Focus – Leverage your tax expertise to offer holistic wealth management
Wednesday
03:50pm - 04:40pm EDT - July 28, 2021 | Room: Pinyon 3
Track: ENGAGE Main Conference
Total Minutes: 50
Working capital is critical to businesses and uniquely important as the economy continues to expand at a rapid pace and we emerge from the pandemic. In this session, we’ll cover the changing financing landscape, bank and non-bank trends, and the alternatives that are available.

03:50pm - 04:15pm EDT - July 28, 2021

Wednesday

Elements of remoteness are here to stay. Explore how to communicate with clients and staff through integrated technologies.


Wednesday
03:50pm - 04:15pm EDT - July 28, 2021 | Room: Bristlecone 8
Track: ENGAGE Main Conference
Total Minutes: 25
This past year, we witnessed a multitude of changes — tax laws, IRS guidance, service offerings, remote working, data security and technology improvements to name a few. With all these top-of-mind tax matters, how are you keeping up with the pace of change? What issues should you be assessing on the horizon? Join the AICPA Tax Section to hear the list of top issues that the post-pandemic tax practitioner should be aware of and how to handle them in the coming year.

Make sure you’re not putting your tax practice in peril by joining our discussion and testing your knowledge.

04:25pm - 04:50pm EDT - July 28, 2021

Wednesday

Want to improve the quality of your videos, podcasts, and live events? Join to hear from members of The Association’s multimedia team as we walk you through easy and affordable ways to make your productions even better. We will discuss hardware, equipment, and software we use in Association productions. Open Q&A at the end.


Wednesday

Clients expect you to deliver your services in a way that is convenient, collaborative, and safe during these challenging times. Explore how automation is transforming the tax engagement, with a focus on digital, fillable client organizers, to support remote client relationships, enable collaboration, and reduce firm frustration. From the engagement letter and client organizers to collecting e-signatures and invoicing, client touchpoints include manual, labor-intensive tasks that are frustrating and far too time consuming. Meet the SafeSend Suite and see how it helps automate your tax process.


05:00pm - 06:15pm EDT - July 28, 2021

Wednesday
05:00pm - 06:15pm EDT - July 28, 2021 | Room: Pinyon 7/8
Track: ENGAGE Main Conference
Total Minutes: 75

Firms are embracing formal initiatives and confirming the substantial benefits that offer to help enhance their firm's ability to attract, retain and advance women. But there is still progress to be made. What should women examine when entering a partnership? Is there unconscious bias in partnership offers? And if so, how do we combat this with your firm's diversity and inclusion efforts?



Objectives:
  • Evaluate partnership offerings to determine how gender bias may show up
  • Formulate a plan to expand your firm’s diversity and inclusion efforts to include women leaders
Wednesday
05:00pm - 06:15pm EDT - July 28, 2021 | Room: Pinyon 3
Track: ENGAGE Main Conference
Tags: EDG
Total Minutes: 75

Trust is outlined as one of the most important characteristics in leadership today. When trust is present, our teams and culture thrive in creating a psychological safe space in order to drive change, to drive innovation, and build a winning organization. Trust is a foundational value that is defined from the smallest of interactions and individual moments we have whether in our relationships with managers, relationships within our teams, or even our relationships at home. In this session, we will dissect the anatomy of trust and build upon BRAVING our interactions to 3 individually applied concepts that help and build trust in ourselves and recognize trust in others.



Objectives:
  • Participants will learn 3 concepts in order to build trust in and within their team.
  • Participants will learn how to make intentional interactions that build strong relationships and thriving team members.
Wednesday
05:00pm - 06:15pm EDT - July 28, 2021 | Room: Ironwood 1/2
Track: ENGAGE Main Conference
Total Minutes: 75

Due to the rising costs of higher education, the shift to eLearning, and the impact of COVID-19, clients are relying more than ever on advisors to help them navigate the financial complexities associated with the college funding and financial aid planning processes. In this presentation, Ross will share creative education planning strategies you can use with business owners, high income/high net worth individuals, middle-income individuals, divorced/divorcing couples, blended/non-traditional families, and grandparents as they experience the higher ed revolution first hand. In addition, Ross will also cover relevant changes from recently passed and proposed legislation, and identify trends so you can stay ahead of the curve when planning for the next decade.



Objectives:
  • Recognize how the passage of the CARES Act and Consolidated Appropriations Act impacts tax and education planning.
  • Apply education planning strategies for business owners, high income/high net worth individuals, middle-income individuals, divorced/divorcing couples, blended/non-traditional families, and grandparents.
  • Identify trends in higher education to be able to provide more effective comprehensive education planning services for individuals and families over the next decade.
Wednesday

The Covid-19 pandemic created a host of new tax issues for business with employees working from home. 

During this session, Speaker Mark Klein will discuss the state tax obligations that impact businesses as a result of employees who work remotely. He will also discuss the tax consequences to the employees.



Objectives:
  • Identify the business tax obligations created when employees spend time working in other states.
  • Recognize how a business can comply with these rules and avoid the traps associated with doing business in multiple states.
  • Identify the potential double tax issues triggered by working from home.
Wednesday
05:00pm - 06:15pm EDT - July 28, 2021 | Room: Ironwood 8
Track: ENGAGE Main Conference
Total Minutes: 75

As a profession, we have been digitizing for years; the events of 2020 revealed where we had a need, and an opportunity, to create the next digital client experience. We will continue to evolve the “next normal” in client interaction and service delivery, as the way we work shifts and becomes more decentralized.

In this session, hear from innovative practitioners about the strategies that are establishing the next level of a digital experience for their firms. We will explore what you can do to foster opportunities given the shift in mindset for both staff and clients, while innovating new services that exceed client expectations.



Objectives:
  • Discover the new characteristics of advising in a remote environment
  • Recognize what the “next normal” looks like, and how we continue to shape it
  • Identify new training requirements for clients and teams to support the transition
  • Design strategies to maintain connectedness and have boundaries with clients in a flex environment
Wednesday

This session will discuss how the Section 199A deduction,  the 3.8% surtax on net investment income, the Section 642(c) income tax charitable deduction and other selected issues affect the preparation of the Form 1041. The discussion will cover the reporting requirements for both non-grantor and grantor trusts and available planning opportunities.  In addition, examples will be included and discussed for each of the topics covered.



Objectives:
  • Identify the nuances of the various components of the distribution system of the income taxation of estates and trusts.
  • Discover the importance of distributable net income (DNI) and how it is allocated among beneficiaries.
Wednesday

2020 was a year to remember. Just ask new WNBA Commissioner and former Deloitte CEO, Cathy Engelbert. 

The WNBA basketball league was one of the first sporting organizations to be majorly affected by the COVID-19 pandemic. They were also at the forefront of the "Black Lives Matter" movement with many players taking a stand and bringing the organization into the spotlight.

Join Cathy as she discusses the year that was with ENGAGE emcee, Jill Schlesinger. She'll discuss how she led her team and players through the chaos, the changes her organization had to make financially to cater to the new world, and how they had to alter their goals for the future.


Wednesday

Happiness, Resiliency, Leadership, and Performance - what do all of these have in common? Research shows people with high usage of EQ skills are happier, more resilient when facing obstacles, better leaders, and stronger performers. Furthermore, EQ is the largest predictor of job success no matter your field! Discover more about EQ, learn tips to increase your usage of some EQ skills to improve your happiness, resiliency, leadership skills, and overall performance in your personal and professional life, and apply what is learned to build a personal leadership action plan. 



Objectives:
  • Discover what EQ is and is not
  • Recognize the importance of EQ as an Accounting/Finance professional
  • Analyze the EQ-i 2.0 Model
  • Review examples of everyday EQ at work
  • Identify tips on how to increase your usage of some EQ skills to improve your happiness, resiliency, leadership skills, and overall performance in your personal and professional life
Wednesday
05:00pm - 06:15pm EDT - July 28, 2021 | Room: Juniper 4
Track: ENGAGE Main Conference
Total Minutes: 75

This session will cover accounting and auditing new developments, hot topics, and questions and answers coming through the CPEA and Technical Hotline during the year.



Objectives:
  • Identify questions and answers on accounting issues, including any COVID related accounting developments for private companies.
  • Discover commonly asked questions and answers for practitioners performing compilations, reviews, audits and attest engagements.
Wednesday

With many significant tax proposals being discussed in Washington it is important to integrate flexibility and unwind (re-do) options into planning. This session will cover Estate Compliance-DSUE/Portability, Flexibility, Trusts, Formulas, Disclaimers, Recission, Family LLCs/Partnerships, and Life Insurance


Wednesday
05:00pm - 06:15pm EDT - July 28, 2021 | Room: Pinyon 2
Track: ENGAGE Main Conference
Total Minutes: 75

We learned many things in the crazy we called 2020, and while it felt out of control and negative much of the time, the reality is we are coming out of that year with some tremendous lessons learned. In this session, we will take a deep dive into 5 strategies that will capitalize on the lessons learned and set us up for acceleration in the years ahead.



Objectives:
  • Identify specific actions that every firm should be focused on to take advantage of as the crisis subsides.
  • Demonstrate the development of a new mindset that will strengthen resolve of every leader in your firm.
Wednesday
05:00pm - 06:15pm EDT - July 28, 2021 | Room: Ironwood 7
Track: ENGAGE Main Conference
Tags: NAA
Total Minutes: 75

During this session, we will discuss solutions, best practices, and lessons learned as a result of the constraints placed on practitioners during the pandemic, as well as how these will benefit our future practices.



Objectives:
  • Solve the challenges of remote auditing.
  • Create efficiencies in a remote environment.
  • Evaluate the pros, cons, and complexities of working remotely.
Wednesday
05:00pm - 06:15pm EDT - July 28, 2021 | Room: Juniper 3
Track: ENGAGE Main Conference
Total Minutes: 75

The session will cover the current exposure drafts on Quality Management #1, Quality Management #2 and the changes to AU-C 220.



Objectives:
  • Discover information on the new Quality management exposure drafts.
  • Identify the new proposed standards to plan for an upcoming change.
Wednesday
05:00pm - 06:15pm EDT - July 28, 2021 | Room: Juniper 1
Track: ENGAGE Main Conference
Total Minutes: 75

The length of retirement is one of the most important assumptions in a financial plan; therefore, care should be taken that is estimated as accurately as possible. This presentation will explore a variety of topics related to estimating “the end” of retirement, including a review of life expectancy and its drivers, the accuracy of subjective mortality estimates, the actual assumptions used by financial advisors in financial plans, as well as model that can be used to approximate a reasonable retirement period that considers personalized mortality and the probability of success.



Objectives:
  • Recognize how accurate subjective life expectancy estimates are, what objective factors actually matter, and what people tend to get wrong
  • Identify the implications associated with not considering personalized mortality factors, and the extent financial advisors currently consider them
  • Discuss how to appropriately estimate the length of retirement for a financial plan assuming the outcome metric is the probability of success and retirement is assumed to last a fixed period
06:30pm - 07:45pm EDT - July 28, 2021

Wednesday
06:30pm - 07:45pm EDT - July 28, 2021 | Room: Pinyon 1
Track: ENGAGE Main Conference
Total Minutes: 75

A real life case study of an evolving relationship between Drew Wolf and Chris Wittich. They'll share their journey together from a pure staff and manager relationship to a manager/coach/mentor relationship. They'll give their perspective on how you can have a better coaching/mentoring/managing relationship with your colleagues. Hear what tools and tricks they each learned along the way to be better at giving and receiving feedback, to be better at communicating and understanding each other, how they have gotten vulnerable with each other and how you can take some of those ideas back to your own coaching/mentoring/managing relationships. 



Objectives:
  • Learn how to better communicate between staff and managers.
  • Learn how to progress a staff/manager relationship into a sustained mentoring relationship.
Wednesday
06:30pm - 07:45pm EDT - July 28, 2021 | Room: Ironwood 5
Track: ENGAGE Main Conference
Total Minutes: 75
A review of current Social Security issues, disability, survivorship, miscellaneous provisions and a section on how to give advice to clients. The session will also include a review of Medicare Parts A, B, C and D along with advice suggestions.

Wednesday

This session will cover wealth transfer and post mortem planning for clients with estates valued up to $10 million.  We will look at why most Americans fail to do any planning and the top reasons why planning is so critical.  We will cover the ins and outs of the portability election and how it compares to the use of conventional trusts, along with administrative and fiduciary elections and situations where the estate is an owner of a partnership or S corporation interest.



Objectives:
  • Summarize why all clients should have an estate plan
  • Identify the various post-mortem elections available to executors and trustees
Wednesday

The year 2020 was unlike any other - requiring each of us to quickly pivot and transform virtually all aspects of our personal and professional lives. Working from home, video meetings and the elimination of business travel became the "new normal" in just a few day's times. But these significant changes also presented tremendous opportunity for innovation and digital transformation. Join Inspector Gadget has he examines the latest technology and products supporting these rapid changes, and explore what is next. Technology has never been more critical and impactful than it is today. Make certain you have the essential details you need to navigate your next steps.



Objectives:
  • Recall the latest technology trends and the impact these trends will have on next generation devices.
  • Identify where to wisely invest in new technology, and what to avoid.
  • Choose technology initiatives based on greatest impact.
Wednesday
06:30pm - 07:45pm EDT - July 28, 2021 | Room: Pinyon 4
Track: ENGAGE Main Conference
Total Minutes: 75

This session will explore the pros and cons of internal vs. external succession. It will highlight the benefits, challenges, risks, and opportunities that should be considered in determining which pathway is best for your firm. The presenter will use actual case studies of firms that have had success (and failures) with both internal and external succession. The presentation will drill down on the critical areas that drive successful succession including: Required Investment Capital; Leadership Succession; Sustainable Practice Growth; Firm Profitability and Partner Compensation; and Firm Valuation and Deferred Compensation/Retirement Benefits.



Objectives:
  • Distinguish the life cycles of a CPA firm.
  • Identify why the pillars of succession – leadership, growth, talent, and client service need to be repopulated every decade.
  • Outline how to assess the pros and cons of internal vs. external succession.
Wednesday

Curious about why the AICPA Leadership Academy is described as "life-altering" and "game-changing"? Join a few academy graduates for a panel discussion designed to answer all your questions about how to apply, the application-vetting process, what to expect during the annual event and more. We will discuss topics ranging from how to apply, to the application-vetting process, to what to expect during the annual event and more.



Objectives:
  • Identify skills and requirements necessary to apply for the program.
  • Recall how lives and careers have been impacted by attending the Leadership Academy.
  • Give attendees an inside look at the AICPA's Leadership Academy though a panel of program graduates.
Wednesday
06:30pm - 07:45pm EDT - July 28, 2021 | Room: Pinyon 3
Track: ENGAGE Main Conference
Total Minutes: 75

Sadly, only 20% of organizations within the United States have a well-defined Human Capital Management strategy. This session is designed to provide leaders with a simple, yet comprehensive, framework to analyze how their organization is performing across the five main domains of human capital management. This session will introduce participants with various resources to create a human capital management strategy and how to put it into action. Collectively, the elements of this session will help position firm leaders to attract quality talent (which is a challenge in today's market) and how to retain them despite the various employment opportunities that exist within the market.



Objectives:
  • Create a structured talent management process for your firm
  • Conduct a gap analysis between your firm's current TM actions and best practices
  • Identify how talent management makes your firm more money
  • Discover a management framework that facilitates a deeper and more comprehensive analysis of your organization's human capital
  • Identify how to audit your firm's human capital efforts against best practices
  • Apply action items to enhance your firm's human capital
  • Arrange your organization's current human capital practices to a framework
Wednesday
06:30pm - 07:45pm EDT - July 28, 2021 | Room: Starvine 3/4/5
Track: ENGAGE Main Conference
Tags: NAA
Total Minutes: 75

In this session, we’ll discuss developments in US GAAP that are important for NFPs. We’ll focus especially on the FASB’s new standard (ASU 2020-07) on reporting of gifts-in-kind (contributed nonfinancial assets), which is effective for FY 2022. We’ll also discuss: implementation matters on grants and contracts (especially COVID-19-related government assistance), leases, credit losses, and other recent standards; FASB projects-in-process (e.g., on Goodwill); and the efforts underway by the FASB to set its future agenda, including an Invitation to Comment expected to be issued in June 2021. Finally, we’ll briefly introduce you to an important initiative in which the FASB’s staff is participating, IFR4NPO, which is of significant interest to NFPs that are operating or making grants internationally.



Objectives:
  • Recognize recently issued ASUs impacting NFPs
  • List current FASB projects impacting NFPs
  • Recall key aspects of the international IFR4NPO initiative
Wednesday
06:30pm - 07:45pm EDT - July 28, 2021 | Room: Starvine 10/11
Track: ENGAGE Main Conference
Tags: NAA
Total Minutes: 75

During the session, we will discuss types of attestation engagements, what they look like, e.g. AUP and direct engagements. Additionally, participants will learn about independence issues with non-attest services when doing attest engagements.



Objectives:
  • Identify the different types of attestation engagements.
  • Analyze the new direct examinations.
Wednesday
06:30pm - 07:45pm EDT - July 28, 2021 | Room: Ironwood 8
Track: ENGAGE Main Conference
Total Minutes: 75

Keeping up with technology changes in a fast paced auditing world can be challenging, but doing so is paramount to ensuring that your business model doesn’t become outdated. Join us as we examine opportunities that firms have today to improve upon their audit business model through the use of technology.



Objectives:
  • Discover types of technology that can drive higher quality and efficiency in your audits.
  • Determine how to improve team and client collaboration through a streamlined cloud approach.
  • Identify how to manage change effectively when making updates to technology and methodology.
Wednesday

The largest financial asset of both financial planners and their small business clients is commonly their equity in the businesses they own and operate. The retirement quality of both financial planners and their small business clients is heavily influenced by the degree of success they experience when they monetize their business ownership stake.

Fortunately, the keys to successful business transitions for financial advisors and their small business clients are similar. Financial planners are uniquely positioned to help their small business clients improve the execution of their business sales and, by following their own advice, improve the sale execution of their own investment advisory practices.

This session will address challenges financial planners may face in providing this assistance including their own resistance, client resistance, business problem identification and remediation and development of a valuable support network. 



Objectives:
  • Predict and deal with resistance
  • Identify issues likely to undermine a successful transition
  • Assemble clients toward solutions to identified problems
Wednesday
06:30pm - 07:45pm EDT - July 28, 2021 | Room: Pinyon 7/8
Track: ENGAGE Main Conference
Total Minutes: 75

In today's rapidly evolving business landscape, maintaining the status quo is substantially falling behind. Leading firms realize this and have deployed innovation and change strategies that meet the future needs of clients. Learn key steps and strategies top-performing firms are using to identify, implement, and influence positive and profitable change within their organizations.



Objectives:
  • Identify key steps and strategies you can use to influence positive change.
  • Discover what top performing firms are doing around change management strategies.
Wednesday
06:30pm - 07:45pm EDT - July 28, 2021 | Room: Pinyon 5
Track: ENGAGE Main Conference
Tags: PST
Total Minutes: 75

Over the past decade the growth of Client Advisory Services (CAS) has developed more demand for budgeting and forecasting services. 2020 grew that demand exponentially as businesses needed quality, and nimble forecasting as the environment was changing quickly. For many accounting professionals they were heads down in spreadsheets trying to scale their ability to efficiently offer this valuable information and service to clients.

This session is an opportunity to hear from process innovators that will share tips on how to develop a scalable forecasting and budgeting service offering to clients, ways to make this service timely for clients, and create a new profit center within your firm. These experts in budgeting and forecasting will share data to collect, questions to ask, and tools to be more productive.

The volatility of 2021 makes these services highly valuable to clients. Are you working in the most time efficient and profitable way?



Objectives:
  • Put on your "CFO hat" to evaluate the key drivers of any business
  • Assess tips to develop forecasts in a more timely manner
  • Interpret how the latest accounting automation technology is speeding up and improving financial forecasting
Wednesday
06:30pm - 07:45pm EDT - July 28, 2021 | Room: Juniper 4
Track: ENGAGE Main Conference
Total Minutes: 75

What are the most important federal tax cases in terms of effect on planning and compliance as well as influencing other decisions? Professor Nellen shares her take on the answer to this question along with an summary of each case. Examples of the importance of each case today is also covered.



Objectives:
  • Describe several important federal tax cases and why they are important.
  • Outline examples of how these cases are relevant to tax compliance and planning.
08:00pm - 08:25pm EDT - July 28, 2021

Wednesday
08:00pm - 08:25pm EDT - July 28, 2021 | Room: Pinyon 7/8
Track: ENGAGE Main Conference

Learn how to easily access all your client HR and Payroll data, 24/7, including pre-populated forms to help clients apply for PPP loans and forgiveness. Our online and mobile solutions, combined with convenient support options, help deliver the answers and insights you need on a timely basis for real-time reporting and decision-making.


Wednesday
08:00pm - 08:25pm EDT - July 28, 2021 | Room: Bristlecone 8
Track: ENGAGE Main Conference
Total Minutes: 25

Emerging technologies are creating new opportunities for auditors to reimagine how they perform the audit - what they look at, when they look at it and how they look at it - to drive audit quality and inform greater insights and value to clients. How can firms successfully advance from where they are today to a truly transformative approach to the audit?

Join this session for an overview of the path to audit transformation, as we discuss key dimensions for firms proactively seeking to drive these important changes.



Objectives:
  • Understand the core framework for progressing through an audit transformation
  • Identify key indicators in the auditing landscape that create a need for audit transformation
08:30pm - 08:55pm EDT - July 28, 2021

Wednesday
08:30pm - 08:55pm EDT - July 28, 2021 | Room: Bristlecone 7
Track: ENGAGE Main Conference
Total Minutes: 25

Payroll and bookkeeping automated and outsourced.

How to make your everyday accounting practice more profitable. Compliance driven accounting with light advising are where Botkeeper and ADP align. If you have standardized processes, and the right technology partner's you can help have the conversations and get an idea of how to get it moving. Learn more about Accountant Connect, machine learning and AI for your firm.



Objectives:
  • What does advisory-light look like?
  • How do you engage with employees through the businesses you advise?
  • Bringing automation into your process to make your practice more efficient.
Wednesday

Client experience is your clients’ perception of every interaction they have with your firm… whether it’s seeing an ad, the experience of inputting their financial data, meeting with their advisor, reviewing reports, and the list goes on. Leverage this seamless framework to ensure your client experience is buttoned up for the entire advisor-client journey - from prospecting to billing to everything in between.


10:00am - 10:50am EDT - July 29, 2021

Thursday
10:00am - 10:50am EDT - July 29, 2021 | Room: Pinyon 2
Track: ENGAGE Main Conference
Total Minutes: 50

In an era of high-flying advisory services, accountants need to move on from outsourced CFO/Controller and cash-flow services. Client Accounting Services (CAS) is an excellent foundation for delivering more value to clients, but the accounting industry overlooks and underrates payroll as an advisory service. In this session, Will Lopez, Head of Gusto's Accountant Community, will NOT be discussing the advantages of becoming an HR advisor, SHRM Certified, and the like - that’s old news. Instead, he will unearth how accounting professionals can tap into never-seen-before value and revenue streams by destroying how your practice delivers payroll services and rebuilding them right through People Advisory.



Objectives:
  • Understand why the payroll offering is ripe for advisory services
  • Define People Advisory, and identify why it starts with Payroll
  • Learn how to monetize People Advisory as a CAS service offering