INT2344 - Recognizing the Brain’s Thought Process: Psychology of Fundraising

Have you ever wondered what makes members commit financially to your organization? Whether it is a PAC, a foundation, or organizational dues, what makes members tick is an important lesson for not only government affairs professionals, but those who work in sustaining membership and foundations for organizations. Expert panelist, with years of experience in fundraising, will dive deep into the psychology of fundraising and best practices for organizations. You will learn the basic tenants of fundraising as well as new techniques to reach your audience to make the best possible fundraising year in 2023 and beyond.