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Engagement is the secret sauce of an association. It is how we provide value to members, and it's how we execute our mission. Re-engaging members post-pandemic is especially urgent. When member engagement is working well, it drives renewal and mission. Continuously evaluating and refreshing how we engage members is the critical success factor for thriving associations.
This session will explore how some of the most innovative associations have transformed their member engagement with new and compelling experiences, content, products, and interactions with other members.