Tackling the Relevance Challenge for Business & Industry Members - American Institute of CPAs
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Engaging business and industry members is a continuing concern shared among our organizations. This session provides some success stories that have created positive results in boosting engagement and membership.
Learning Objective:
The panel will discuss and share the changing demographics, challenges, and successes relative to the corporate finance/B&I membership initiatives at their respective societies.
Speaker(s):
Andrew
Grow,
CAE,
Director of Membership and Engagement,
Missouri Society of CPAs
Kristin
McGill,
Sr. Director, Membership and Corporate Outreach,
Illinois CPA Society
Jody
Skonieczny,
CFRE,
SVP - Member Engagement & Volunteer Development, Chief Strategy Officer,
MICPA
Kelly
Lorenz,
Sr. Manager, Community & Alliances,
AICPA
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