45
Meeting the Challenge: Engaging B&I Members through Advocacy
Date
July 22, 2016
Currently, only 18 percent of accounting graduates that go directly into business and industry take the CPA Exam. Additionally, those CPAs in this practice area face unique challenges from those in public accounting. How do you engage these professionals in your advocacy efforts? Learn strategies to tailor your advocacy outreach plan to B & I members and increase your value proposition.
Speakers
Gregory Saul, Esq., CAE
Director of Tax Policy, The Ohio Society of CPAs
Eric Stover, CPA, CGMA
Besa Lighting Co. Inc.,
Paul Parks, CPA, CGMA
Director, Management Accounting, AICPA
Steve E. Shamrock, CPA, CGMA, CMA, MBA
Founder and CEO, Shamrock Accounting Consulting and Tax
Tracks
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