Brenda Morris CPA, CMA, MBA, CGMA

Chief Financial Officer, Apex Parks Group

Brenda is an operationally focused executive, with extensive experience as a CFO/COO in public and closely held companies including entrepreneurial start-ups, high-growth and mature organizations. Brenda has acquired deep experience in the areas of M & A, FP & A, accounting and treasury functions, process optimization, systems development, financings and IPOs. An energetic and fun-loving executive who understands the business issues beyond the financials and focuses on leading by building relationships and collaborating at all levels.

She is successful at managing and growing public, privately held and private equity owned companies with a strong execution record. Brenda loves to build, develop and nurture an organization for high performance and success. Brenda has been with several top-notch retailers, consumer products and lifestyle organizations, with revenues from $60 million to $1.2 billion and up to 1,200 locations. She has been able to drive results at companies such as Hot Topic, Torrid, 5.11 Tactical, Zumiez, K2 Sports and Icicle Seafoods. Brenda is on the Board of Directors of Duluth Trading Company and Boot Barn Holdings, where she chairs the audit committee and the advisory board of Asarasi Water. A graduate of Pacific Lutheran University, Brenda earned her MBA from Seattle University and is a CPA, CMA and CGMA.