Don Ray

Currently Don is an automotive consultant/reinsurance advisor with Portfolio and travels nationwide in this role. He helps dealer principals and their advisors understand the value proposition of a properly structured reinsurance program from a CPA or CFO’s perspective.

Don has worked in the dealership space throughout his career. He joined George B. Jones & Co., P.C. as a staff accountant upon graduation from The University of Memphis. George B. Jones was a CPA firm working exclusively with car dealers across the country. He became a partner in George B. Jones and later the managing partner. After George B. Jones merged with Dixon Hughes Goodman, Don became the co-managing member of the Dealer Services Group. Don spent much of his time on dealership buy/sell transactions and interacting with various industry experts. After his retirement from Dixon, Don joined the DCH Auto Group as its CFO and Senior Vice-President. During his time with DCH, Don oversaw the accounting and treasury functions of approximately 25 auto dealerships. 

Later Don became a charter member of InnovAuto Group LLC which was composed of experts from the automotive OEM’s and the dealership space including the finance side, the vehicle sales side, and the fixed operations side.

Today Don also serves as the outsourced CFO of Price-Simms Auto Group representing 5 locations. He has a continuing association with The Rawls Group offering succession planning and coaching to automobile dealers, their families and managers. Don serves on the Board of Directors of the International Succession Planning Association, Westminster Academy and Blues City Thrift Stores, a non-profit providing financial support to selected charities in the Memphis area.