Greg McKeown has dedicated his career to discovering why some people break through to the next leveland others dont.
The definitive treatment of this issue is addressed in McKeowns latest project: the instant New York Times and Wall Street Journal bestseller, Essentialism: The Disciplined Pursuit of Less. As well as frequently being the #1 Time Management book on Amazon, this book challenges core assumptions about achievement to get to the essence of what really drives success.
McKeown is the CEO of THIS Inc, a company whose mission is to assist people and companies to spend 80 percent of their time on the vital few rather than the trivial many. Clients include Adobe, Apple, Google, Facebook, Pixar, Salesforce.com, Symantec, Twitter, VMware and Yahoo!.
His writing has appeared or been covered by Fast Company, Fortune, HuffPost, Politico, and Inc. Magazine. He is among the most popular bloggers for the Harvard Business Review and LinkedIns Influencers group: averaging a million views a month.
McKeown has been interviewed on numerous television and radio shows including NPRs All Things Considered and NBCs Press: Here. Entrepreneur Magazine voted his interview at Stanford University the #1 Must-See Video on Business, Creativity and Success.