Eric Majchrzak is a shareholder and chief marketing officer of the Arizona-based firm, BeachFleischman PC. Eric is one of the accounting profession’s leading practitioners of digital marketing growth strategies through the use of search engines, mobile and social media. He was the recipient of the 2015 “Marketer of the Year” award presented by the Association for Accounting Marketing (AAM) in collaboration with INSIDE Public Accounting (IPA). He has been named by “Accounting Today” magazine as one of the “Top 100 Most Influential People” in the accounting profession. He and his firms have won over 20 national, regional and local marketing awards, including 12 AAM-MAAs. He is a past two-term board member of AAM as well as a past website committee chair. He has instructed sessions at the AICPA Practitioners Symposium & Tech+, AAM Summit, Winning is Everything, Accounting Today Institute, iShade, Upstream Academy, Arizona Society of CPAs and the Thomson Reuters/Hildebrandt Institute.