Understanding how to communicate your firms areas of specialization can be challenging. How do you differentiate yourself from the competition and develop campaigns that support growth? Hear from a panel of niche experts who will discuss how to navigate each step of the niche building process.
Learn how to start a new niche if your hasn't gone through the formal process.
Walk away with unique ideas for promoting your niche.
Understand the marketers role in niche development and growth.