Description
Understanding how to communicate your firms areas of specialization can be challenging. How do you differentiate yourself from the competition and develop campaigns that support growth? Hear from a panel of niche experts who will discuss how to navigate each step of the niche building process.
- Learn how to start a new niche if your hasn't gone through the formal process.
- Walk away with unique ideas for promoting your niche.
- Understand the marketers role in niche development and growth.
- Tips for giving an existing niche a boost.
Speaker(s):
- Melissa
Brogan,
Marketing Director,
Barnes Dennig
- Jessica
L. Levin,
CMP, CAE,
President and Chief Connector,
Seven Degrees Communications, LLC
- Joe
Kovacs,
APR (Accreditation in Public Relations),
Director of Marketing and Business Development,
Councilor, Buchanan & Mitchell P.C. (CBM)
- Eric
Majchrzak,
Shareholder and Chief Marketing Officer,
BeachFleischman PC
