Are you a blogger, or are you thinking of becoming a blogger? Whether you’re just starting out or are a seasoned professional, the tips presented in this session will help you write a blog that will stand out from the competition. Learn how to choose blogging software, find an audience, determine a unique angle, and use your blog to improve your business. Learn how to develop fresh ideas and keep your readers coming back for more. You’ll also learn housekeeping tips that will help you archive your blog entries and make them continue to benefit you even after they have scrolled off the screen. Find out how the search engines treat blogs and how to position your blog so it will be found by the people who should see it.