Description

We've learned a lot from COVID and how CPA firms have been impacted. Based on two surveys we've completed and anecdotal information, we will discuss what firms should expect for growth and what they can learn from what worked/didn't work.



Learning Objectives: 

1. Identify what we have learned and are still learning from marketing during COVID.

2. Recognize the changes firms should expect.

3. Indicate what CPA firms should be focused on now to grow based on the current environment.

Learning Objectives:

• Identify what we have learned and are still learning from marketing during COVID.
• Recognize the changes firms should expect.
• Indicate what CPA firms should be focused on now to grow based on the current environment.

Speaker(s):

• Sarah J. Dobek, President and Founder, Inovautus Consulting

Category: Concurrent Session Onsite and Online