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2020 is the year of a daunting global health crisis. At the same time, it is going to go down in business and technology circles as the great accelerant, bringing about overwhelming long-term digital transformation in a matter of months. To be sure, digital transformation was already underway on many fronts, however, no one could have predicted 2020 would become 2025 almost overnight.
During this time, one pattern has clearly emerged —digitally progressive firms were far better positioned to adapt and meet the varying needs of their clients over their less prepared counterparts. The pandemic has been a reality check for firms reluctant to embrace change, and who now find themselves being left behind. To stay competitive in this new business and economic environment requires new strategies and practices.
Join Michael Cerami, VP Strategic Alliances at CPA.com, and a panel of progressive firm leaders as they explore strategies and the road ahead for 2021.
Learning Objectives:
Learn from practitioners about their 2020 strategies that have yielded positive growth
Identify best practices of progressive firms in adapting to meet the varying needs of clients
Understand firm strategies for 2021 and beyond
Speaker(s):
Michael
Cerami,
Vice President, Marketing & Business Development,
CPA.com
Chris
Schmidt,
Partner, Chairman & Chief Executive Officer,
Moss Adams
