For firm owners and partners ready to get a strong understanding of the 2018 MAP Survey results and how to use the survey to your advantage. This session will highlight results as well as drill deep into the analytics that can be done using the survey platform. Walk through a case study using real firm data from the survey, analyzing your firm against other firms in the survey based on firm size, area of practice and other key analytics every firm should consider as you strategize for the future.
Upon completing this session you will:
Have knowledge of key performance statistics from over 1,900 firms that participated in the 2018 MAP Survey.
Understand how to use the survey platform to filter data and measure your firm against the competition.
VP - Small Firm Interests,
Association of International Certified Professional Accountants