Description

Dr. Geoffrey Moore broke down the 4 stages in the evolution of the accounting practice. Once you get beyond the 1st stage we will discuss how the remaining 3 are driven by the mega trends identified by Dr. Moore. What stage are you in and how will you progress to the next phase in your transformation?

Learning Objectives:

• Identify the stage your firm is in and how to progress to the next stage
• Obtain ideas on how to leverage the mega trends in your client accounting service transformation

Speaker(s):

• Samantha Mansfield, Director of Professional Development & Community, CPA.com