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Client Accounting Services (CAS), has seen impressive growth across the profession. At the same time, small business executives have an increasing appetite for business insight and a more strategic relationship with their Trusted Advisors. Erik Asgeirsson, President and CEO, CPA.com and Carl Peterson, CPA, Vice President of Small Firms at the American Institute of CPAs, will lead a thought-provoking discussion on what the future holds for CAS and the increasingly strategic role it will play with your small business clients.
In this session, Erik and Carl will discuss:
The professionalization of CAS
Technology’s Ongoing Impact
Key Trends from the Small Business Community
Strategies for Keeping Up with Increasing Client Expectations