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ENGAGE 2017


AAM1706 - Overcoming Branding Challenges for the Multi-Office Firm


Jun 13, 2017 1:30pm ‐ Jun 13, 2017 2:45pm

Standard: $49.00

Description

As we see more accounting firms grow through M&A, the challenge of sustaining a consistent brand as well as identifying the right go-to market strategies become more complex. This session will identify the primary challenges and opportunities to get clear on branding strategies that work for each office as well as exploring target markets that may differ based on geography and office expertise.

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Tags: AAM

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