The Association is dedicated to removing barriers to the accountancy profession and ensuring that all accountancy professionals and other members of the public with an interest in the profession or joining the profession, including those with disabilities, have access to the profession and the Association’s website, educational materials, products, and services. The Association is committed to making professional learning accessible to all product users. This commitment is maintained in accordance with applicable law. For additional information, please refer to the Association’s Website Accessibility Policy. As part of this commitment, this product is closed-captioned. For additional accommodation requests, please contact adaaccessibility@aicpa-cima.com and indicate the product that you are interested in (title, etc.) and the requested accommodation(s): Audio/Visual/Other. A member of our team will be in contact with you promptly to make sure we meet your needs appropriately. 

Reset

Advanced Filters
Saturday

There are a multitude of personal financial planning business models you can implement. The one you choose is what works best for you, your practice and your clients. A panel of successful practitioners in the most common business models in the CPA profession will share how they built their practice to provide the highest value for clients while also running a successful business. This session will cover the following topics: Introduction of the panelists The benefits, challenges and best practices of the various business models — helping you identify the best structure for your practice and clients The economics behind getting this service off the ground and what to expect in terms of revenue along the way How they charge for these services and compensate partners and staff How they converted tax clients into PFP clients The psychological side of providing these services How and why they chose their investment business model and how they successfully implemented their strategy How to seamlessly integrate the CPA and RIA sides of the business How they manage resource needs, including staffing and outside experts Options for gaining help from 3rd parties (RIA firms, and other advisors) to assist in your efforts Increasing the value of your practice by adding financial planning - succession plan/future sale Growing your business through marketing Holding effective virtual client meetings



Objectives:
  • Recognize the future of services to individuals
  • Use numerous compensation and service business models used by CPAs who have built practices that provide the highest client value
  • Recall tips to effectively communicate with clients
  • Identify compliance, technology and practice management considerations
  • Determine what you need to be successful in providing financial planning services from CPAs who have thriving businesses
Saturday

Continuation of Part I



Objectives:
  • Recognize the future of services to individuals
  • Use numerous compensation and service business models used by CPAs who have built practices that provide the highest client value
  • Recall tips to effectively communicate with clients
  • Identify compliance, technology and practice management considerations
  • Determine what you need to be successful in providing financial planning services from CPAs who have thriving businesses
Saturday
06:45pm - 08:50pm EDT - June 4, 2022 | Room: Mariposa 1/2
Tags: PFP
Total Minutes: 125

Determine whether you have or will cross the line when providing investment advice, so you know when or if to register as an investment adviser Investment advisory business model options and pros and cons of each Registration process Regulatory oversight Compliance programs Determine whether you will cover your compliance needs or outsource Hot topics (social media rules, custody, etc.) Protecting your practice with insurance Q&A



Objectives:
  • Recognize the future of services to individuals
  • Use numerous compensation and service business models used by CPAs who have built practices that provide the highest client value
  • Recall tips to effectively communicate with clients
  • Identify compliance, technology and practice management considerations
  • Determine what you need to be successful in providing financial planning services from CPAs who have thriving businesses
Sunday

Review engagement activities as defined by the Statement on Standards in Personal Financial Planning Services, No. 1 Discuss methods to identify your ideal client and secure the PFP engagement Determine how to price the PFP engagement Walk through how to structure typical client meetings included in the PFP engagement: Initial complementary consultation and data gathering Creation of Statement(s) of Financial Position and Cash Flow Estate planning Risk management planning Investment planning Retirement/Financial independence planning Planning for ancillary services like education and elder planning



Objectives:
  • Recognize the future of services to individuals
  • Use numerous compensation and service business models used by CPAs who have built practices that provide the highest client value
  • Recall tips to effectively communicate with clients
  • Identify compliance, technology and practice management considerations
  • Determine what you need to be successful in providing financial planning services from CPAs who have thriving businesses
Sunday
12:20pm - 01:45pm EDT - June 5, 2022 | Room: Mariposa 1/2
Joel P Bruckenstein, CFP, ​Speaker - Virtual
Tags: PFP
Total Minutes: 75

Core technology offerings to consider (financial planning software, client relationship management software, document management software, etc.) Major industry trends Emerging technologies



Objectives:
  • Recognize the future of services to individuals
  • Use numerous compensation and service business models used by CPAs who have built practices that provide the highest client value
  • Recall tips to effectively communicate with clients
  • Identify compliance, technology and practice management considerations
  • Determine what you need to be successful in providing financial planning services from CPAs who have thriving businesses
Sunday
04:00pm - 04:50pm EDT - June 5, 2022 | Room: Mariposa 1/2
Tags: PFP
Total Minutes: 50

Three graduates will share their stories of progress since completing the workshop.



Objectives:
  • Recognize the future of services to individuals
  • Use numerous compensation and service business models used by CPAs who have built practices that provide the highest client value
  • Recall tips to effectively communicate with clients
  • Identify compliance, technology and practice management considerations
  • Determine what you need to be successful in providing financial planning services from CPAs who have thriving businesses
Sunday

Through real-life client scenarios, you will learn how to best communicate with clients in the areas of retirement, estate/charitable, investment, risk management/insurance planning.



Objectives:
  • Recognize the future of services to individuals
  • Use numerous compensation and service business models used by CPAs who have built practices that provide the highest client value
  • Recall tips to effectively communicate with clients
  • Identify compliance, technology and practice management considerations
  • Determine what you need to be successful in providing financial planning services from CPAs who have thriving businesses
Sunday

This final session will offer practical advice from the experts and will help you take the next steps based on what you have learned over the past two days, including: Resources, tools and learning integral to success Pressure points to be aware of as you make decisions forward Action steps to create and stay on track with your game plan Their one best piece of advice



Objectives:
  • Recognize the future of services to individuals
  • Use numerous compensation and service business models used by CPAs who have built practices that provide the highest client value
  • Recall tips to effectively communicate with clients
  • Identify compliance, technology and practice management considerations
  • Determine what you need to be successful in providing financial planning services from CPAs who have thriving businesses
12:30pm - 01:45pm EDT - June 6, 2022

Monday

Understand the current state of and outlook for growth, employment, profits, inflation and interest rates, as well as what it means for the capital markets.



Objectives:
  • Recall what is happening in the global economy
  • Recognize what the macroeconomic backdrop means for capital markets
02:15pm - 03:05pm EDT - June 6, 2022

Monday

A Long-term care insurance contract is an important risk management tool in the personal financial planning process. The contract provides benefits in the event of a future need for a nursing home, assisted living facility, or home health care. Hybrid long-term care insurance, which is also known as asset-based long-term care insurance, consists of a life insurance or annuity contract, with long-term care benefits as part of the contract.



Objectives:
  • Evaluate the benefits of a hybrid long-term care insurance contract
  • Recognize a long-term care event as part of a personal financial plan
  • Assess the applicability of long-term care insurance as a personal financial planning recommendation
Monday
02:15pm - 03:05pm EDT - June 6, 2022 | Room: Mariposa 4/5
Track: ENGAGE Main Conference
Total Minutes: 50

As baby boomers and other business owners face issues of aging, health concerns and the desire to retire, what is to be done with the business? Will family members step in to take over? Is there liquidity to address possible transfer tax issues? If no interested family members, are there potential buyers that should be addressed? What are the goals of the business owner? What are special succession planning challenges facing owners in different professions? This Program will address a wide range of planning concerns that must be faced from both a tax and a non-tax perspective. Special attention will be paid to transferring professional practices, such as accounting., medicine and law.



Objectives:
  • Identify the challenges to be faced when advising clients about business succession planning.
  • Recognize the tax planning solutions to freeze future appreciation of the business and provide needed liquidity for tax payments.
  • Recall specific concerns that members of different professions and businesses face in transferring a business interest.
Monday

This session will cover the practice and business management strategies and tactics that top advisory practices around the world are focused on for the remainder of 2022 and beyond. Goldman Sachs' Business Strategy team is a global consulting business that works with top retail wealth management firms around the "business of running the business." This session will focus on the often over-looked and under-values tactics that actually move the needle. Areas to be discussed will include: Growth Work (team and leadership) Digital Strategy Advice and Service Delivery



Objectives:
  • Analyze and be able to articulate the forward-looking trends in our industry
  • Identify immediately implementable steps to build initial momentum